Tag: financial education

Truist’s new app has benefits for both itself and for consumers: It keeps a loyal audience logging in regularly while helping that group earn rewards and build savings.  Truist’s innovation studio, Foundry, just released a mobile app called Long Game that rewards users for building healthy financial habits through prizes and education.   “The ultimate […]

To avoid losing GenZ (and GenAlpha) to neobanks and other digital upstarts, traditional banks need to find ways to build their brands with young consumers. Interactive financial literacy resources can help hook them early.  Kid-focused fintech Greenlight just announced a new program that allows banks and credit unions to offer its suite of education products […]

Traditional banks are at risk of losing Gen Z customers to new players unless they can find ways to appeal to younger audiences. The kids are alright, but incumbent financial firms and traditional banks may not be unless they can find ways to win over Gen Z:  A recent JD Power survey found that large […]